Microsoft Devices, owners of Nokia, leading manufacturers of phones and imaging products, has strengthened its partnership with TD Mobile, leading distributor of phones, tablets and imaging products to bring order to the mobile market while ensuring that end users get full value from their ICT gadgets. It was more of a reaffirmation of mutual commitment to the growth of the ICT market in West Africa when old partners Microsoft and TD reunited in the launch of the Nokia Lumia 2520 in Ikoyi, Lagos. The event was well attended by Heads of IT in the private and public sectors, resellers, and key movers of the industry like Ernest Ndukwe, former EVC of the NCC and Leo Stan Ekeh, Chairman, Zinox Group.
In her opening remarks, Mrs. Chioma Chimere, Managing Director, Marketing, Technology Distributions explained that TD has again been forced to act in the national interest through the establishment of TD Mobile. She reminded all that TD played a similar role in computing, printing, and Enterprise. In each of those periods TD was forced to invest in processes and market innovations that introduced order while delivering large numbers of genuine original products at affordable prices and at the right time. Mrs. Chimere said that the mobile market was growing in leaps and bounds exposing the consumer to mobile technology that often do not meet their aspirations. The Managing Director, Marketing said that TD Mobile has been nurtured to exhibit the same values and attributes that catapulted TD to the Number 1 Distributor position – partnership with world-class OEMs, stocking and professional warehousing, immediate delivery, and unrivalled after sales support. She said that the launch of the Nokia Lumia 2520 is evidence that TD Mobile is poised to raise the bar on standards.
Unveiling the product, the former Executive Vice Chairman of the Nigeria Communications Commission said that the Lumia 2520 was coming at a time that Nigerians need a tool that would deliver truly mobile solutions. He said that the Lumia 2520 would have a familiar feel to all who have used Microsoft products. Mr. Ndukwe said that Nigerians would find the Lumia 2520 very useful as we develop capacities for e business and e governance.
Describing the Lumia 2520 at the launch, the Managing Director of Microsoft Devices, Mr. Nick Imudia said that the Lumia 2520 builds on the beautiful Lumia design and comes in a number of stunning colors, including red and white in a glossy finish, alongside cyan and black in a matte finish. The Lumia 2520 is designed to work anywhere, with a 10.1-inch full HD display that offers the best outdoor and indoor readability. He said that for the first time, ZEISS optics appear on a tablet alongside proprietary Nokia imaging algorithms. The Lumia 2520 has a 6.7 megapixel rear camera with f1.9 aperture, providing great low-light images, and also features a 2 megapixel front-facing camera for high quality video calls. Concerns about power are a thing of the past with the Lumia 2520, as it provides up to 11 hours of battery life during video playback and has support fast-charging; providing up to 80% charge in just one hour.
Mr. Imudia said that the Lumia 2520 also comes with a number of unique software experiences – Nokia Storyteller, which is built into the Lumia 2520, reinvents the way you relive your stories; Nokia Video Director, a new video editing software that lets you get even more creative with videos; the Microsoft Outlook experience, making it easy to finish off your pending mails no matter where you are. With Microsoft Office built in, you can view and edit your Word, Excel and PowerPoint files on the move, while keeping the original formatting.
TD reputed globally for its quality products, people and processes has won numerous international and local awards for innovative marketing and good corporate governance.
